When companies look for board members, they look for leaders with the right experience, education, and qualifications. And since board diversity drives stronger company performance, board member hopefuls should take care to highlight any applicable areas of diversity—like gender, ethnicity, experience levels, or economic background, for example. But otherwise, how do people get noticed and recruited by boards?
The bow that ties together how you present and sell your experience, diversity, and leadership skills is your personal brand—an essential asset to becoming a board member today.
CULTIVATE A BRAND
Cultivating a personal brand establishes you as an expert in your field and should start long before even seeking board membership.
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