
Finding the Right Board Members for Your Company is Crucial to Success. Here’s How to Do it.
Finding the right board members for your company is an important task. Here’s what to consider.
Once upon a time, a new startup rushed through the process of bringing board members into their company. Its leaders were young and inexperienced. They went through the process without third-party guidance or a deep dive interview with candidates. They met smooth-talking members looking to be partners and were sold on something grand, but what the candidates delivered was the total opposite.
The partners’ experience was less than they let on. Their mission, vision and values were out of alignment with those of the existing members. Things quickly started to fall apart and the startup founders suffered through years of pain before the company eventually dissolved.
I’ve heard this story many times in my job guiding board formation. So many leaders lament that fewer mistakes would have been made if they had just had connections to more of the right people who matched up with their company’s core values, ambitions and guidance to vet those candidates.
“But none of that happened,” they tell me. “We signed papers and got screwed.”
Not many founders consider their board’s composition, but taking the time and care to cultivate a board of inside and outside perspectives across diverse experiences can be a company’s number one predictor of success. Building a board is a big deal for your company’s success and must be done correctly. Here’s how to do it right.
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The Time for Outside Board Members is Now
Outside board members are the x-factor that will propel your company out of times of crisis.
Outside board members have always been a necessity, but today they are more important than ever. When a company can turn to a board with a broad diversity of insights and with members from outside the company, they receive guidance that can be the advantage they need to survive tough times. Nowadays, it seems like times are only getting tougher.
As problems increasingly have global repercussions, every decision we make could make or break a business. Outside board insights have always been a necessary consideration for staying agile and strengthening decision-making power, but now, those insights are becoming indispensable. To be more in an uncertain future, bring on outside board members for a broader selection of expertise to fill a company’s gaps and the best chance of coming through anything on top.
Related: Why E-Commerce Businesses Need to Rethink Their Channel Strategy
Look outside your company for the best fit
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