Your personal brand for your board opportunity
When companies look for board members, they look for leaders with the right experience, education, and qualifications. And since board diversity drives stronger company performance, board member hopefuls should take care to highlight any applicable areas of diversity—like gender, ethnicity, experience levels, or economic background, for example. But otherwise, how do people get noticed and recruited by boards?
CULTIVATE A BRAND
Cultivating a personal brand establishes you as an expert in your field and should start long before even seeking board membership.
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How Your Board Should Guide Your Hiring Practices
“The Great Resignation” does not seem to be letting up any time soon, so take advice from your board in order to revamp your hiring practices to retain and recruit strong employees.
Just as the remote work trend brought on by the pandemic never seemed to go away, “The Great Resignation” is starting to seem like a permanent shift in today’s business landscape. People left in masses and moved on to better pay, more perks and greater flexibility — and are unlikely to give this trend up any time soon.
For a company to keep up with the changing face of business, its leaders need to be frequently evaluating their company hiring practices to recruit, attract and retain the right employees for the job. This can take a lot of time strategizing that CEOs may not always have to spare while running a business. For support in uncovering otherwise overlooked areas to maximize advantages in hiring, leaders should turn to their boards to guide them.
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